In the 2019 season, series partners, manufacturers, teams, drivers, event promoters and fans will join together in a season-long IMSA 50th Anniversary celebration that will begin with the 2019 Rolex 24 At Daytona on the weekend of Jan. 24-27 and will carry all the way through to the season-ending Motul Petit Le Mans at Road Atlanta on Oct. 10-12.